The Kap is back.
And he’s found yet another way to profit off his petty social justice activism.
Colin Kaepernick, former San Francisco 49er quarterback-turned-woke-corporate-activist has partnered up with the popular ice cream mogul Ben & Jerry’s to create a new vegan ice cream flavor to bring awareness and support for the movement to defund the police.
The proceeds of the upcoming “Change the Whirled” Ben & Jerry’s vegan ice cream will go to Kaepernick’s Know Your Rights Camp. The Camp is a program for black children that teaches them about community activism and how to combat “systemic” racism.
“I’m honored to partner with Ben & Jerry’s on Change the Whirled,” said Kaepernick. “Their commitment to challenging the anti-Black roots of policing in the United States demonstrates a material concern for the wellbeing of Black and Brown communities. My hope is that this partnership will amplify calls to defund and abolish the police and to invest in futures that can make us safer, healthier, and truly free.”
Ben & Jerry’s CEO Matthew McCarthy said the company is “proud to diversify our flavor portfolio.”
“Colin Kaepernick and his Know Your Rights Camp is the perfect partner for Ben & Jerry’s to continue to advance our work on issues of racial justice,” McCarthy said in a press release.
“Ben & Jerry’s is proud to diversify our flavor portfolio by honoring Kaepernick with a full-time flavor. We deeply respect how Colin uses his voice to protest racism, white supremacy and police violence through the belief that ‘love is at the root of our resistance. We have tremendous hope in what we can accomplish together.”
Ben & Jerry’s joined the “defund the police” movement back in June when the nation was seeing the start of widespread civil unrest in major cities across the country after the death of George Floyd.
If you can get past the activism flavor of the new Ben & Jerry’s offering, the new ice cream will be “packed with a caramel non-dairy sunflower butter base with fudge chips, graham cracker swirls and chocolate swirls.”
Kaepernick has been protesting supposed “systemic” racism in America and police brutality since 2016 when he began taking a knee during the national anthem prior to the start of NFL games.
The league was at first resistant to the on-field activism but has, since the summer of 2020, done a complete about-face and is now working with far-left activist groups such as Black Lives Matter to bring “awareness” to social justice causes.
Ben & Jerry’s is just the latest woke corporation to bend the knee with the defund the police anthem kneelers.